• Our greatest weakness lies in giving up.
    The most certain way to succeed is always to try just one more time.
    Thomas Edison

About us

Our Mission

Founded in 2016, UpCross is a young and ambitious digital commerce company based in the Netherlands, which translates market demand into innovative concepts. Our overall goal is to empower people to make strong decisions - based on solid information, figures, sound principles and science - by giving them the tools and information they deserve. Other than providing information that matters, we connect engaged consumers with valuable brands. Achieving and maintaining excellence in serving customers' needs is the single-most vital component within our concepts, contributing to our revenues in due time.
We aim for a fine balance between the various marketing approaches by reflecting on them continuously and by taking action by adapting and reshaping our concepts frequently.
Some concepts merit particular attention, as they play a crucial role in the success of this endeavour.

Our Values

At the heart of everything we do are our company values.

We consider them in everything we set out to accomplish.

We respect and value each other and work with partners to satisfy our global strength.

We treasure new ideas, embrace change and dare to take disciplined risks to develop innovative solutions and concepts.

We commit ourselves to live to the highest standards of personal honesty and behaviour; we cherish our reputation and always act in the best interests of our customers.

We take personal responsibility for achieving measurable results, and being accountable to our partners and our customers.

We strive to identify the needs of our customers and market segments, and through continuous innovation we challenge ourselves to meet those needs.

We are ambitious of ourselves and our partners, we set high goals and are committed to improving the quality of everything we do.

The secret of getting ahead is getting started

Mark Twain